AN IMMERSION IN ITALY
TO ELEVATE YOUR
INTERNATIONAL PORTFOLIO.

With mentors:
Kellen Lauxen and
Alessandra Zucca.

Wedding Planners specialized in destination
weddings in the most beloved country
for couples worldwide.

There are only 15 spots available, one of them could be yours.
Register now and embark on an experience that will leave
a lasting mark on your life and career.

Imagine yourself breaking into the Wedding Planner market in Italy

It’s not just about traveling to Italy.
It’s not just about attending an immersion.

It’s about returning with a one-of-a-kind experience capable of opening doors to the international destination wedding market, one of the most desirable and profitable niches in the wedding industry.

Throughout this journey, every activity is guided, planned, and lived in practice: from organizing a real wedding to building strategic connections with suppliers and professionals across Europe.

IWE is not just a course.
It’s a transformative immersion that combines learning, cultural experiences, and high-level networking, preparing you to work with confidence, creativity, and excellence in luxury weddings around the world, where you will actually plan and execute a wedding from start to finish.

Meet Your Mentors

Kellen Lauxen

Kellen Lauxen, a renowned Wedding Planner who began her career as a decorator in Italy, is recognized for organizing weddings and creating unique, creative event designs. With nearly two decades of experience, her company serves a diverse clientele, including both Brazilian and international couples who choose Italy as their wedding destination.

In 2018, Kellen made her mark by designing the intimate wedding of actress Sthefany Brito, celebrating the union of Sthefany and Igor. The prestige of her work did not go unnoticed, earning features in renowned magazines such as Vogue and Caras. Her creations have also been highlighted in prestigious publications like Bride and Tonic, Carats and Cake, Inesquecível Casamento, and Wedding Wonderland.

Today, Kellen Lauxen’s company has established high-profile partnerships to create fully customized events. From breathtaking venues nestled among Italian cypress trees to panoramic views of the vast blue sea or enchanting lakes, her mission is to deliver unforgettable experiences in dream destination weddings.

This is the kind of expertise that will be shared in our training in Italy. Imagine living a dream among cypress trees and rolling hills, organizing and designing an event under the incredible glow of the most famous sunset—one that has inspired countless wedding destinations and romantic film scenes. Join us to explore and enhance your skills in a truly inspiring and one-of-a-kind environment.

Alessandra Zucca

Passion, creativity, and meticulous attention to detail—these are the ingredients Alessandra Zucca uses to transform every event into a unique and unforgettable experience. With years of expertise in organizing weddings and exclusive events, Alessandra specializes in Destination Weddings in Umbria and throughout Italy, guiding couples from around the world on the most important day of their lives.

From selecting the venue to the full coordination of the wedding, each project is tailor-made, carried out with professionalism and sensitivity. Thanks to a trusted network of carefully chosen vendors, combined with her deep knowledge of the region, Alessandra designs events that tell a true story—the couple’s story. Based in the heart of Italy, Alessandra Zucca is a dedicated wedding planner committed to creating bespoke weddings for international couples. Her experience extends to intimate and refined events, where she has overseen every detail—from the ceremony to pre- and post-wedding activities—for guests arriving from ten different countries.

Get to Know the
Event Schedule

Dia 1

Introduction to the world of destination weddings in Italy:


Seasons, venue selection, regulations, and vendors. Next, we will begin the project of our destination wedding—a practical and valuable opportunity to consolidate techniques and build a solid portfolio.

Dia 2

Morning dedicated to direct contact with local vendors.


In the afternoon, a technical visit to an exclusive destination wedding venue, culminating in a unique experience to further enrich your portfolio with added value.

Dia 3

The big day!


You will take part in the full execution of a wedding, putting into practice all the knowledge you’ve gained. An intense experience that will enrich your portfolio with impact and strengthen your presence in both the international and local markets.

Welcome...

Arrival and Italian-style Welcome Aperitif,
with networking in a warm and inspiring atmosphere.
An opportunity to meet your fellow participants
and instructors, share expectations, and build connections
before diving into the course.

Arrival and Italian-style Welcome Aperitif, with networking in a warm and inspiring atmosphere. An opportunity to meet your fellow participants and instructors, share expectations, and build connections before diving into the course.

Day 01

We will begin the day with an introduction to the world of destination weddings in Italy, exploring key topics for the success of an international wedding planner and designer:

Venue selection, considering the seasons of the year and the unique aspects of Italy.

Rules and responsibilities of vendors, to understand the differences between the Italian and Brazilian markets.

Technical visits to strategic venues, taking the first steps in developing the wedding project, which will be refined throughout the course.

Day 02

Connections with Vendors and Exclusive Technical Visits:

Morning:


One of the greatest advantages of IWE is the unique opportunity to interact directly with renowned local vendors, specialists who truly master the Italian wedding market. You’ll gain exclusive insights into a wide range of services, from sophisticated floral design to authentic gastronomy, with valuable knowledge that will make all the difference in your work as a wedding planner.

Afternoon:


We will take you to an exclusive destination wedding venue, where practice meets excellence. Guided by our experts, you’ll take part in a detailed technical visit, learning how to strategically assess each space, understand its nuances, and explore its full potential. The day concludes with an immersive hands-on experience, where you will directly apply the knowledge acquired, enriching your portfolio and preparing yourself even more for the international market.

Day 03

The big day has arrived!

You will be at the heart of a real wedding execution, experiencing the complete process of planning and carrying out every detail of a memorable event. Follow each step of the organization up close, from the décor to the event coordination, under the guidance of experienced mentors.

Total Immersion:

You’ll be fully involved, applying everything you’ve learned in the previous stages to ensure a flawless wedding that will make its mark in the market. Every detail will be documented, not only as a learning experience but also as a powerful highlight in your portfolio, showcasing your competence and dedication to future clients.

Testimonials

The experience is one of a kind!
The results speak for themselves.

Those who have already joined us have a lot to say, see below some testimonials from professionals who took part in the immersion.

Taking part in an event like this is surreal. Learning from Kellen and the entire team was truly invaluable.

Cora Ferreira

Paraná/PR

It was something truly unique, exceeding all my expectations. I hope to return many more times.

Giangela Pandi

Aracajú/SE

Being here is an incredible experience. I’ve learned so much, they think of every little detail, and that makes all the difference.

Lea Giuberti

Boston/USA

My experience was so much better than I expected.

Mila Teixeira

It was amazing to take part in this experience where we truly get to live what a wedding is like.

Mariana

I learned so many things during these days and met so many people, it was incredible.

Ginevra

Ready to take your career to the next level?

With great excitement and deep admiration for the world of destination weddings, we invite you to embark on a transformative journey! This is not just a course; it’s a complete experience, carefully designed for professionals who want to stand out as wedding planners and designers, turning dreams into reality. Here, you will learn it all: from strategic planning to flawless execution, with a focus on the details that make each wedding unique and unforgettable.

PREMIUM
TICKET

€2.897

VIP
TICKET

€3.297

Frequently Asked Questions

Yes. If we have Italian partners or vendors present, translators will be available—so you don’t need to worry.

You don’t need to be an expert, but it’s important to already have some experience in the events market, even if minimal. From that foundation, we’ll deepen your knowledge and teach techniques to help you grow as a Wedding Planner and become more valued in the wedding industry.

IWE Planner & Decor will take place in a typical Italian villa, surrounded by breathtaking landscapes. Over the 4 days of the event, we’ll travel through different cities and stunning venues, providing an immersive and unforgettable experience. The initial address will be shared a few weeks before the event.

Yes. Accommodation is carefully arranged for the four days of the experience, in exclusive lodgings that provide comfort and a welcoming atmosphere, allowing you to fully focus on learning and the immersive experience.

Yes. We offer special conditions for companions who will not take part in the course’s technical activities but will still be able to enjoy the cultural experience and the charm of Italy alongside the group.

Transfers are included from the train station or airport of the IWE host city on the day of arrival and departure. Throughout the program, all workshop-related activities are planned and organized by the team.

Due to the exclusivity and limited number of spots, we do not offer refunds. In cases of force majeure, participants may transfer their spot to another person or reschedule their participation for a future edition, subject to prior review.

Yes. During the immersion, you will enjoy breakfast, lunch, and two special dinners, all carefully prepared to complement the Italian cultural and gastronomic experience.